If you can take your children to travel to Europe and America, many people will not miss a world famous brand --- Build-A-Bear Workshop, its abbreviation is BABW. This is a public company in America which owns more than 2000 stores in global, and it is the global top 500 group enterprise.

BAB was opened in the first Discovery store in Australia

In BAB store, the kids can make toys by themselves by choosing their favorite Disney cartoon animal images, and take them home. The core element is doing by their hands, so there’s a high requirement to the filling machine during the working process. Compared with the efficiency, they are especially paid attention to the performance, quality, safety, environmental requirement of filling machine. During the cooperation with global supply chain, BAB finally has chosen Bealead as it’s strategic cooperation partner.

In order to coordinate the customer requirements of BAB internationalization, Bealead team has innovated and developed small-sized and middle-sized toy filling machine which will face to conventional stores, flagship stores and the carnival projects. The machine is small and exquisite, the fill is seal, the environment is safe, and more filling material can be stored in limited space and realize the best filling effect, which can suitable for different materials of cellucotton and pearl wool.

During the cooperation from acquaintance to formal signature, the top managers of BAB have field study twice from the headquarters of the United States. After the business cooperation, they assigned the technical staffs to Bealead to check the products. On the base of dozens of indicators customized by BAB Company, the machines can only be delivered after the third party certification by international standards.

Middle-sized toy filling machine used in BAB first Discovery store in Australia

The technical expert sent to Australia by Bealead will supply technical guidance services in the stores

Until now, there’s about 50 sets Bealead toy filling machine on the stores in America, England, Germany, Turkey, Thailand, UAE and Qatar. The Disney store in some nationals and Carnival cruise project has put use.

By the transnational cooperation with BAB, it is not only a successful experience to customized models for customers, but also a successful trail for Bealead to new field. Bealead has completed a successful transboundary to toy filling machine, which is also a real ascension for Bealead team from research and development to production, and a passionate crash between business cooperation way of Sino-America corporations and cultural concept.